Everybody and anybody who has an online presence has an active email address. So when it comes to connecting with your audience and customers, there’s no channel with a wider reach than email. Crafting the perfect email to send to your mailing list could be the one thing that builds a strong and lasting relationship with your audience, turning a reader into a paying customer.
What you’ll learn on the course
- Why Email is the best at driving conversion
- An introduction to MailChimp, the No1 email service provider
- What types of content to include in your email campaigns
- How to craft a killer email
- How to measure your success and plan for future campaigns
This workshop gives you the inside scoop on all things email and how you can use it to reach your audience in that one place they visit every day – their inbox.